Characterization of Adopters and Non Adopters of Credit Cards in Indian Banking Industry
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چکیده
منابع مشابه
To buy or not to buy online: adopters and non-adopters of online shopping in Singapore
The Internet, as a dynamic virtual medium for selling and buying information, services and products, is gaining increasing attention from researchers and practitioners. In this study, we examine the perceptions of adopters and non-adopters of online shopping in terms of demographic profile, consumer expectations of online stores, advantages and problems of online shopping and transaction cost. ...
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Software-as-a-Service (SaaS) is said to become an important cornerstone of the Internet of Services. However, while some market research and IT provider firms fervently support this point-of-view, others already conjure up the failure of this on-demand sourcing option due to considerable risks associated with SaaS. Although there is a substantial body of research at the intersection of traditio...
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Although there has been an increase in research studies of business-to-business (B2B) electronic commence (e-commerce), most studies were carried out in the United States or Europe. There are very limited studies on B2B e-commerce in the Asian context. Our effort examined Web-based B2B e-commerce initiatives in Singapore, an island of 650 km in South–East Asia. Data were collected from 108 firm...
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The aim of this paper is to identify the adopters and non-adopters of Broadband within the silver surfer group. This was achieved using the British Household Panel Survey, a large scale survey used to collect data from UK households. The data was analysed using statistical tools, such as, SPSS v. 15. The conclusions drawn are that Broadband will be adopted in nuclear households (no presence of ...
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This research paper analyzes the impact of attitudinal, control and normative beliefs on the intention to use social network sites (SNS) by people older than 50. Using the Model of Adoption of Technology in Households (MATH) and the data of 115 social network site adopters and 53 non-adopters it can be shown that the intention of adopters and non-adopters has been influenced by different reason...
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ژورنال
عنوان ژورنال: World Journal of Business and Management
سال: 2017
ISSN: 2377-4622
DOI: 10.5296/wjbm.v3i1.11088